Pura 4 Smart Fragrance Diffuser

The Pura 4™ smart fragrance diffuser uses innovative smart features paired with premium, clean scents to give you the most modern, customized, and high-end scenting experience possible.

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  Safe & clean scents

  Pair with premium fragrances created with ingredients that are safe and clean

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  Long lasting

  Puralast™ provides a long-lasting fragrance experience of up to 120 hours

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  Smart features

  Adjust fragrance intensity, set schedules and timers, and more in the Pura app

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  Adaptive diffusion

  Get a consistent scent experience based on the temperature in your home

   
  

  Space-filling fragrance with Puralast

  Puralast™ creates the best scenting experience you’ll find anywhere. With this technology, your diffuser learns from your feedback to efficiently fill your space with your desired scent intensity for up to 120 hours per smart fragrance vial.

  Automatic vial detection

  Simply insert your smart fragrance vial and Pura 4 automatically detects the fragrance, creating a seamless swapping experience.

  A consistent scenting experience

  Adaptive diffusion technology reads the room's temperature and adjusts according to your preferences for a consistent, reliable scenting experience.

  Smart schedules, timers and more

  Adjust fragrance intensity, easily switch between fragrances, set schedules and timers, and more—all from the Pura app

  Safe and clean scents

  All our scents are created with clean ingredients and are safe for kids and pets. For more on what we do and don’t include in our scents, see the Pura Promise.